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The Marketing Workshop has been postponed until later this summer.

Navigating the social media and marketing world can seem overwhelming and daunting, but we want to help you simplify and streamline your marketing strategies. Having a good marketing plan can quickly grow your programs and increase use of your parks and facilities. 


Join us on later this summer for a one-day workshop at the Little Theater in the W.L.White Auditorium (111 E. 6th Ave) in Emporia to take your marketing efforts to the next level. We are thrilled to have Jana Thomas from Strictly Social Media as our Keynote Speaker. Plus, KRPA members will host a popular 60-in-60 session in the afternoon. Professionals from across the state will share 60 tips or resources for you to take back to your agency to help with your marketing efforts. Lunch will be provided and .3 CEUs offered.




SCHEDULE

9:00-9:30 Registration

9:30-10:30 Session I
Maximize Your Time and Energy on Social Media

10:30-11:30 Session II
Social Media Customer Service

11:30-12:15 Lunch

12:15-1:15 Session III
Social Media Paid Advertising

1:15-2:15 Session IV
Roundtable Exercises

2:15-2:30 Break

2:30-3:30 Session V
60-in-60




KEYNOTE SPEAKER: JANA THOMAS, STRICTLY SOCIAL MEDIA

Jana Thomas has spent 15+ years in marketing, advertising and communications, working in dynamic, fast-paced industries while creating integrated brand strategies that utilize a variety of traditional and digital media channels. She has managed social media programs for national and local brands in a variety of industries and owns Strictly Social Media, a consulting company specializing in social media strategy and campaign development. She is also an instructor at Kansas State University teaching courses in social media strategy, digital media, advertising, public relations and media audiences. 

Jana earned her master’s degree in strategic communications from K-State and conducts research in the areas of adolescent media use, digital citizenship and social media manager well-being.


Contact
For questions or more information about upcoming workshops, please contact the KRPA office at (785) 235-6533 or jamie@krpa.org.

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