Parks and Rec Marketing Workshop with AI: 302
Description: This advanced workshop builds on prior sessions to deepen your understanding of using Artificial Intelligence in content creation for Parks and Recreation. Participants will learn how to create and edit engaging blogs, podcasts, and videos using AI, refining their content iteratively to maximize impact and audience engagement.
Key Highlights:
- AI-Driven Content Creation: Learn how to generate blogs, podcasts, and videos using AI tools, including starting from initial ideas and iterating to polished content.
- Blog Makeover Exercise: Hands-on practice using AI to create a blog post, followed by iterative improvements using prompt engineering.
- Turning Blogs into Podcasts and Videos: Explore how to transform written content into multiple formats, including podcasts and video blogs, utilizing tools like ChatGPT, Notebook LM, and HeyGen.
- Hands-On Practice with AI Tools: Participants will experience using AI to create content, iteratively improve it, and adapt it to different formats.
- Breakout Sessions for Tailored Content Development: Collaborate in small groups to create content specific to your department, exploring creative approaches with AI assistance.
- Editing and Enhancing Content with AI Tools: Learn how to refine audio and video content using tools like Descript, and experience using AI to add personality and humor to content.
Who Should Attend? This workshop is ideal for Parks and Recreation marketing teams, administrators, program coordinators, and professionals who have foundational knowledge of AI and are looking to enhance their content creation skills.
Learning Objectives:
- Create Blogs, Podcasts, and Videos with AI: Participants will learn to generate engaging content in different formats using AI tools, including blog posts, podcasts, and videos.
- Edit and Enhance Content Using AI: Participants will be able to use AI tools to iteratively edit and enhance content, refining it for maximum engagement and clarity.
- Adapt Content Across Multiple Formats: Participants will learn how to transform written content into audio and video formats, leveraging AI to maintain message consistency and impact.
- Collaborate to Develop Creative Content Solutions: Participants will engage in group exercises to collaboratively develop content, using AI to support creativity and personalization.
- Apply Prompt Engineering for Improved Content Quality: Participants will learn to use effective prompts to guide AI in generating high-quality, audience-specific content.
Pre-Workshop Preparation:
- Pre-requisite prior session recommendation: Participants are strongly encouraged to attend Intro to AI for Parks and Rec: 101 and Parks and Rec Marketing Workshop with AI: 102 prior to this session
Includes: .1CEU
If you have any questions or concerns, please contact the KRPA office at 785-235-6533 or jamie@krpa.org.
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KRPA Event Policy:
No Refunds: Please note that all registrations are non-refundable. We regret that we cannot offer refunds for any cancellations.
Substitutions: We do allow substitutions. If you are unable to attend the event, you may transfer your registration to another person. Please notify us of any substitutions at least 48 hours prior to the event.
Registration Fees: All registration fees must be paid in full within 30 days of registration. Failure to pay within this timeframe may result in the cancellation of your registration.
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Commercial Vendor Workshop Attendance
The Kansas Recreation and Parks Association (KRPA) values the contributions and engagement of our commercial partners. To maintain a professional environment that supports both educational and networking opportunities for our members and sponsors, KRPA has established the following policy regarding commercial vendors attending workshops and events:
Policy Overview: Commercial vendors may not register or participate as general workshop attendees unless they are sponsoring the specific event in question. This policy ensures that the presence of commercial entities at KRPA events is aligned with their purpose of networking and building relationships within a professional context, while respecting the intent of these events as learning opportunities for non-commercial attendees.
Commercial Vendor Definition: According to the KRPA bylaws Commercial Vendor is defined as: Individuals, organizations, companies, or business firms selling products or services to recreation, park, conservation, and leisure service agencies.
Exclusions: Commercial vendors may register and participate in these certification programs as general attendees. These courses are designed to provide specialized training and a certification from the National Recreation and Park Association. We understand the need of vendors may have to receive these certifications.